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Click pic to view comments Confirmed sighting: Nestle Lion Cereal
Posted: 12:33 Thu 04-09-2003. Price: about 2.00/ 375g box. Location: Sainsbury's, London. Nutritional unusualness: "the irresistible taste of chocolate; the sumptuous taste of caramel; new lion cereal, the king of cereals".
Snackspot reports: Photographic evidence at last of this bizarre chocolate bar spinoff, previously spotted by "JT" in, you've guessed it, Asda. To be completely honest, I hadn't even realised they still made the original Lion bar, so seeing it transformed into this "Chocolate and Caramel flavoured Wheat and Corn Cereal" came as something of a shock. Nonetheless, the "great chocolate and caramel taste of Lion bar" does seem to work in cereal form (although the chunks have a slightly odd sugar-glazed appearance to them) - not sure if I'd buy it again, though, as the texture's a bit boring. Couldn't they include some raisins and hazelnuts as well, or am I confusing it with Cadbury's Picnic?

...In other "contents may unsettle during transit": Nestle are also a launching a multigrain rival to Kellogg's Special K called Fitnesse sometime in September (bafflingly, known as "Fitness" on the international stage); Quaker are aiming their three flavours (strawberry, vanilla and toffee) of Oatso Simple Smoothies at younger breakfasters; and Kellogg are adding Honey and Nut and Milk Chocolate Curl Clusters to their ostensibly irresistible Crunchy Nut Cornflakes range.

Add a comment | # Permalink to this page | 28 comment(s) so far: (NB: NO IDENTITIES ARE VERIFIED; ANYONE COULD ACTUALLY BE FROM THE MANUFACTURERS OR COMPETING COMPANIES. ALL CELEBRITY POSTINGS ARE IMPERSONATED ... POORLY)


Posted: 13:08 Thu 04-09-2003 by "Neil" # permalink comment
Comment: Aren't Crunchy Nut Cornflakes "Honey and Nut" to begin with?
Posted: 13:14 Thu 04-09-2003 by Snackspot # permalink comment
Comment: Excellent point Neil - I believe the new ones are technically "Crunchy Nut Clusters (Honey and Nut)". Can't wait to find out if this means that they're ordinary Crunchy Nut cornflakes which just started clumping together in the cornflaking machine...
Posted: 13:24 Thu 04-09-2003 by "Wild" # permalink comment
Comment: The lion bar cereal:

Yea- I tried it out a while ago - its delicious!

http://www.funjunkie.co.uk/news_archive.cfm/date=0803#77991600-1e5f-488b-afcb-328e0b23d561


Posted: 13:34 Thu 04-09-2003 by Snackspot # permalink comment
Comment: Wow, great pics Wild - let me know if you spot any other new stuff and I'll link to another of your unfeasibly long permalink URLs
Posted: 14:09 Thu 04-09-2003 by "Wild" # permalink comment
Comment: Lol! yea - I've been meaning to shorten those....
Posted: 14:15 Thu 04-09-2003 by "Wild" # permalink comment
Comment: Have you tried the Scooby Doo Snacks yet?

(in Asda, again)

http://www.funjunkie.co.uk/news_archive.cfm/date=0803#fbbf7a2c-9065-4194-af0f-ca1baada1260

v. disappointing.


Posted: 14:19 Thu 04-09-2003 by Snackspot # permalink comment
Comment: yeah cheers we had them a while back:

http://www.snackspot.org.uk/thread.php?story=0305291853cpi

- maybe kids'll eat anything with the Scooby Gang on the box?


Posted: 14:19 Thu 04-09-2003 by "Neil" # permalink comment
Comment: The filters at work don't like funjunkie.co.uk, there's something to be proud of!
Posted: 14:22 Thu 04-09-2003 by Snackspot # permalink comment
Comment: We never went into as much detail on Kellogg's X Men 2 as you did though

http://www.funjunkie.co.uk/news_archive.cfm/date=0803#77496b44-cd41-4239-8c72-135adf3c57e6


Posted: 15:27 Thu 04-09-2003 by "Wild" # permalink comment
Comment: I think you made the right descision there. Wasn't worth the pixels.
Posted: 23:44 Thu 04-09-2003 by "charl" # permalink comment
Comment: ye gods. as a cereal purist, and one girl campaign against lion bars and double deckers, how could they conceive such a bastard child? yuck!
Posted: 01:07 Fri 05-09-2003 by "Peter" # permalink comment
Comment: Call me old-fashioned, but it stops being a cereal when chocolate is added and becomes a snack.

Choclate cereal, ugh! (shudders)


Posted: 12:24 Sun 11-01-2004 by "jen" # permalink comment
Comment: Will I be able to get the fitnesse commercials on this site?
Posted: 16:35 Tue 17-02-2004 by "Lisa" # permalink comment
Comment: Has anyone seen the Lion Bar biscuits in France, they taste horrible and are shaped like a paw.
Posted: 22:58 Wed 21-04-2004 by "Nursechick" # permalink comment
Comment: Does anyone know where I can order Lion Bar Cereal from the web? I'm in Canada, and I'm dying to try it. They really should import the bars here!


Posted: 15:34 Thu 22-04-2004 by "elmsyrup" # permalink comment
Comment: Don't bother, it's really horrible.
Posted: 18:43 Thu 22-04-2004 by "bob" # permalink comment
Comment: there was a box on ebay.co.uk but i aint sure if it is anymore
Posted: 11:27 Fri 23-04-2004 by "bob" # permalink comment
Comment: Nursechick i no its not what you are looking for bur under the food and drink of the uk ebay they have nestle milky and cookie chocolate bar which they post to the us and canada! i hope it is some help to you you may even ask them to see if they will post it to you (worth a try) They also selling a pack of 2 year old mars bars and a bottle of dasani!
Posted: 08:41 Thu 27-Jan-2005 by "Christopher" # permalink comment
Comment: Hi. Has anybody seen the launch ad for Lion Cereal. If so when and where?
Posted: 10:34 Thu 27-Jan-2005 by "mike"
(apparently posting from 68.194.233.133: ool-44c2e985.dyn.optonline.net) # permalink comment
Comment: talk about being late christopher. This apparently came out in september of 2003!
Posted: 12:59 Mon 08-May-2006 by "lord walker" # permalink comment
Comment: well like a lot of you, i had heard about this mystical cereal but could never find it in any supermarket or mini mall. UNTILL NOW, anyone in the essex area, hot foot it to the farm shop at barley lands near wickford. wait for it.....£1 a box ...oh yea i have a few boxes.
Posted: 21:53 Mon 17-Jul-2006 by "Gemma" # permalink comment
Comment: I had this in France last week, only a few shops seemed to stock it but it was delicious!
Posted: 09:08 Tue 18-Jul-2006 by "Phillerena" # permalink comment
Comment: Ive also had some - Leeds market sell it, it was far too sweet but not bad I suppose.
Posted: 10:52 Wed 19-Jul-2006 by "Sandy" # permalink comment
Comment: I've seen the Lion hot chocolate in the 99p shop. Anyone tried that?
Posted: 13:00 Wed 19-Jul-2006 by "Phillerena" # permalink comment
Comment: Yes, Ive had it (it's on snackspot somewhere), thought it was too sweet. 986 4
Posted: 11:46 Wed 31-Jan-2007 by "Mad Dog" # permalink comment
Comment: Is this cereal still going to be made now that Nestle are stopping production of Lion Bars due to the high calorie content and diminishing sales?
Posted: 14:47 Wed 21-May-2008 by "Darren" # permalink comment
Comment: you can still get Liom Bar cereal. I was in Prague and the local corner shop had it.... I bought it, we tried it and it was so sickly we had to ration. Nice though
Posted: 10:01 Sat 23-Aug-2008 by "Rosemarie" # permalink comment
Comment: We went to France in June and my daughter bought a box of the Lion Cereal and both my kids loved it. Anyone know where I can buy it in UK (Hampshire). Cheers...R
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